Independent Fashion Blogger Conference

by - 6:35 PM

I attended the IFB Evolving Influence Fashion blog Conference on Monday the 15th. First and foremost I'd like to thank Jennine (the coveted) for bringing so many individuals(300+) together from the Independent Fashion Blogger (IFB) Network. How she created such an incredible community is beyond me.

I attended 2 Panels. Navigating Blog Ethics and The Future of Fashion Blogging.

Navigating Blog Ethics included guest speakers:

Imran Amed: The business of Fashion, Clark Hoyt: The New York Times, Diane Pernet: A shaded view of Fashion, Gina Garrubbo: BlogHer, Mary Scherpre: Stil in Berlin, Jessica Schroeder: What I Wore, and the lovely Wendy Brandes as the Moderator

This panel was extremely intriguing and can be viewed in so many different perspectives that its hard to know who's right or if a right answer even exist. For the most part I think blogger ethics are still evolving and I believe most of the individuals on the panel agreed. We don't have a big power house behind us like magazines and newspapers but at the same time that makes us more authentic and sometimes that's what people want to read. People want to criticize blogger ethics because some of us receive free gifts from companies to write reviews, but if you reach out to me and ask me to write something I DO need the product right? I can't just let you pay me to say great things, I need to try it out and tell my readers the honest truth (of course without bashing anyone). I don't think all bloggers should be criticized for receiving gifts but that doesn't mean I don't think shady bloggers exist.

I don't believe it should be a question of Bloggers vs Editors and what side are you on in this war!? I don't think magazines should be threatened because they aren't going anywhere anytime soon.
The Future of Blogging included guest speakers:

Susie Lau: Style Bubble, Tavi Gevinson: Style Rookie, Bryan Boy: Bryan Boy, Phil Oh: Street Peeper, Britt Aboutaleb and Lauren Sherman: Fashionista, Jennine Jacob: IFB/The Coveted Moderator

This was also another enchanting panel. Some people call these bloggers overnight successes but I don't agree and I don't think they do either (they have had there blogs for 2 or more years). I remember Susie Bubble saying she doesn't understand what clicked in peoples minds and why are they just realizing now that bloggers have a voice. Tavi from Style Rookie was so graceful and adorable. Tavi got so much attention this year she was even mentioned on Family Guy. She says she blogs when she feels she has something to say not just to fill up space. Bryan and Phil were very funny and charming and Britt and Lauren Had a lot of good input. The bloggers agreed that when you get comments which are simply ridiculous such as "I hate you I hope you get hit by a car" you have to ignore them because its all in the game.

(I loved Bryan boy's shades, Tavi's headband, and Susie's knee highs)

The most Important question they got asked is: What's in the future of blogging? They replied in their own words: Blogging is not going anywhere, its here to stay. That's like asking what's in the future of Cinema? No one really knows and that's why it's fun.

This was a very informative conference and I'm sure anyone who was there or saw it online would agree. I didn't dress up as much as I did last time because I didn't attend the after party due to a prior engagement but I still had such a good time!
Wearing Forever 21 skirt, Bev Boutique Boots, Strawberry blazer

I was invited to Stella Zotis(Project Runway) and Alisha Trimble runway shows. I might be covering these events so check back in later this week.


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  1. Hey sweety at what time did you get there? I was there since 2:30 but I was at the lounge on the main floor since I was working and listening to the conference at the same time. I left when the last panel began, I was too burned out and tired, your outfit was adorable btw :) We'll catch up at the Queens expo!

    Much love always,
    Glendy <3

  2. I wish I could have gone. I would have taken so many notes. Also getting to here such inspiration for a whole day would definitely help. You look lovely, have a great time going to all those events.

  3. Muchas gracias por compartir estas charlas con nosotras. Parece que todo lo que dijeron es muy interesante. El tema de que te regalen cosas para que hables de ellas me parece lo más normal del mundo y ha pasado siempre en el mundo editorial en papel. Las editoras reciben producto o se les invita a presentaciones, desfile y demás. Por eso mismo, creo que es una tontería hablar de falta de ética con eso. Es la vida misma.

    B* a la Moda

  4. Wow, sounds like so much fun! Can't wait for the pictures!


  5. very cool! i'm so sad i wasn't able to attend :(

  6. Hi Nubia! must have been fun to attend such an interesting conference, and being a blogger yourself, I'm sure u've gained an interesting perspective on the subject.
    Bloggin is definitely revolutionizing the world! Love it:)


  7. hi dear. sound like an very interesting event to attend. you looked stunning! love the outfit and esp. the make-up. you should always have red lips my dear.

    xx ediot

  8. I love your skirt! I watched some of the conference online and it looked great. :)

  9. Sounds like the IFB conference was an interesting one. I would love to have gone. I also love the outfit you're wearing.

  10. The conference looks so amazing! I'm glad you had a great time. You looked GORGEOUS. That skirt is fantastic! xoxo

  11. I am green with envy i would love to have been at this event just couldnt get there from Ireland this yr bit to far to travel, maybe next yr! :)
    Vicki xo

  12. great recap, Nubia. thanks for sharing!

  13. So awesome, hope that something like this comes to the UK...though I know that Europe is a bit slower when it comes to blogging! Susie is awesome, I had the pleasure of meeting her last year!

  14. You look gorgeous - I love your skirt. And I love, love, love you for posting about the IFB Conference. I'm SO upset that I couldn't make it this year; but the highlights you included here are fabulous - made me feel like I was there!! :)

  15. cute blazer! and what a cool conference. and so lucky!! stella is one of my fav project runway contestants.

  16. I wish I could've been there! It would've been so interesting!
    Congratulations on the invites, hon. Can't wait to see your coverage. And you look amazing!

  17. amazing! you're so lucky to have been able to go. bryan boy looks fieeeerce!

  18. This event sounded great- I wish I was in NYC!

  19. Sounds like a very informative conference! I wish I could've attended, especially since I'm not too far away. Are events like these invite only?

    BTW - My opinion on blog ethics is if the blogger is honest and interesting when giving their review of a freebie product, then I'm all for it. But when bloggers start to sound more like a infomercial than a real review, that's when it crosses the line to "unethical" :o)

    Glad you enjoyed your conference!

  20. I've heard about this conference, so awesome.. I wish I could have been there!!

    Nice post :) Lovely to read!

  21. i love tavi's blog. it's so amazing! and your skirt is fantastic, i also love it, your look is perfect. kisses.

  22. I attended the first 2 panels and then left to go to some shows, so it's great to see the breakdowns of the panels I missed. What an incredible experience it was. It's like we're all in one giant club together!


Thank you for taking the time to read my blog. Leave a comment and I will try my best to get back to you!

Xo Nubia